男性和女性在约会网站如何选择另一半？Tobii告诉你关注点

Internet dating has exploded over the past decade and is now a popular way to find dates,form romantic relationships, and meet partners.But how much do we know，about how we act as consumers as we look at dating sites to find the perfect match.Do men and women look at them differently.What should singles posting their profile online think about?to shed some light over this user experience research firm answer lab in partnership with Tobii technology went to cafe venue,a local san francisco cafe.To listen to what some these consumers had to say,and experienced dating sites through their eyes.The Tobii and Answer lab teams wanted to understand what content people value?and how they focus their attention as they view profiles on dating sites.What do they find most compelling?Are there differences between men and women?Answer Lab.Researchers intercepted people at the busy cafe and quickly saw how they visually processed online dating profiles on two popular websites using the new tobii x 1 light eye TRACKER on a laptop.They did the research right in the cafe where they could easily recruit a mix of ages and ethnicity is.39 Open its 18 female and 21 male participated in the study.Over the course of eight hours.Participants viewed to sample profiles from two different online dating sites.match.Com and eharmony.Com.Male participants viewed female profiles,and female participants viewed male profiles for as long as they would normally,and then close the browser window.Do men and women value you different aspects or look at profiles differently?The study showed.That women are more careful consumers than their male counterparts.They spend more time evaluating a potential partners profile.Men on the other hand tend to focus on the photo.Not only.Do they spend less time evaluating profiles than women,They spend more of their time assessing a potential partners picture.While both genders stated that photos were helpful,eye tracking data showed this difference in gaze behavior.What advice can be given to singles?Men and women notice photos early on and found them compelling.Consider that the type of image you choose can significantly impact viewers choose a website design that can showcase the Information you want to emphasize.For example eharmony can place more emphasis on your written voice,And match can better highlight core demographic data.Fill out the open ended questions so that the viewers can get a better sense of your character voice,And what you're looking for in a date,This in turn, could help attract the interest of a better match.For more Information about this study,please visit tobii.com.Or answerlab.Com.